Care Home Marketing: Does your care home need an umbrella brand?
Join our webinar to learn how umbrella branding can help your care home's stand out, build trust, and streamline marketing efforts.
About this event:
In today's competitive healthcare market, care homes must stand out while maintaining a cohesive identity across multiple locations. This webinar will explore umbrella branding and its benefits for care homes.
Join us to learn about creating a unified brand strategy that connects different facilities under one recognisable brand. Discover how an umbrella brand can boost visibility, build trust, and streamline marketing.
Key takeaways from this session will include:
- Understanding the concept of an umbrella brand and when you should consider creating one.
- Evaluating the potential impact of an umbrella brand on your care home's marketing and reputation.
- Strategies for implementing an umbrella brand while maintaining individual home identities.
- Case studies of successful umbrella branding in the care industry.
Who should attend:
This webinar is essential for owners or marketing professionals of independent or small care home groups who are looking to expand their portfolio and elevate their brand presence whilst ensuring consistent messaging across multiple homes.
