Sharp Minds Communications   

Expert PR and marketing to drive commercial success for your care home

Why marketing matters for care homes

Reputation, enquiries and conversions are essential for commercial success for care homes. That’s why you need experts to help you build your care home’s reputation within your local community, encourage people to request a tour and ensure a brilliant, seamless customer journey to optimise conversions and increase occupancy.

Care home marketing and PR expertise 

Sharp Minds Communications has significant care-sector expertise, combined with the marketing intelligence to know how best to reach your prospective customers and the key factors that influence their choice of care home. 

Bespoke communications strategies to tell your care home’s story 

We also understand that each care home, and the community it serves, is unique. So we take the time to understand your care home’s story and communicate it in a way that resonates with your target audiences. 

Packages tailored to your budget and goals

For the majority of our clients, we provide ongoing, retained support, acting as their champions and business partners to identify and leverage every opportunity. We operate as part of your core team to build your business and brand. We can also provide support on a defined project basis, for example standalone PR campaigns or content for a new website.

Get in touch to discuss your challenges and ambitions – and how we can help you build a commercially sustainable and thriving business.